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Free Webinar: Beyond the Ask – Building Donor Relationships That Last

Cranfield Trust is hosting a free online webinar designed to help charity leaders move beyond one-off fundraising requests and develop meaningful, long-term relationships with donors and supporters. The session will explore practical ways to strengthen donor engagement, improve supporter retention and build sustainable income streams for charitable organisations.

Date: Tuesday 21 July
Time: 12:00pm – 1:00pm

What You’ll Learn

During this one-hour session, participants will gain insights into:

• Why donor relationships are critical to long-term fundraising success.
• What donors, funders and corporate supporters want from the organisations they support.
• Simple stewardship techniques suitable for smaller charities with limited resources.
• Practical ways to maintain meaningful contact with supporters.
• How to turn first-time donors into long-term advocates for your cause.

The webinar will be delivered by Claire Heath, an experienced fundraising consultant with more than 23 years’ experience working across the UK charity sector, including corporate partnerships, grants, major donors and events fundraising.

Register Your Place

If your organisation is looking to strengthen its fundraising approach and build lasting supporter relationships, this free webinar could provide valuable practical guidance.

👉 Visit Cranfield Trust’s webinar page to find out more and register:
https://www.cranfieldtrust.org/pages/live-webinars